Thursday, May 7, 2009
Client: National Geographic
I like the approach that TBWA took on this ad for National Geographic. It's interesting to see that they didn't just select a scenery that would look like photography out of the magazine. This is a 45 sec spot, I wonder if in New Delhi that is more common. This ad has a message, it's more about the animals in this ad, instead of the places that National Geographic would visit. I like the explosion of the visuals.